{"title":"Luvum","description":"\u003cp\u003eLuvum is a new skincare brand that believes in the power of everyday beauty, focusing on creating products that enhance daily routines and add a touch of beauty to life. The brand emphasises a personal connection with its customers, showing interest in their concerns and happiness, while offering products designed for easy integration into daily skincare regimens. Luvum conducts extensive research and clinical testing to ensure product safety, using naturally derived ingredients that are thoroughly tested for effectiveness. Committed to improving skin health while respecting the environment, Luvum invests in sustainable skincare solutions. Luvum positions itself as a brand that cares about customers’ well-being and aims to enhance their natural beauty through safe, effective, and sustainably produced skincare products.\u003c\/p\u003e","products":[{"product_id":"luvum-glacial-marine-algae-pdrn-gel-mask","title":"Luvum - Glacial Marine Algae-PDRN Gel Mask","description":"","brand":"Luxe Loft","offers":[{"title":"Default Title","offer_id":47076129276096,"sku":"LLT10601ASDSS","price":100.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/9144\/3136\/files\/30755_bfb70989-1229-4503-8d77-047ba152eb10.webp?v=1765539140"},{"product_id":"luvum-pore-reset-mud-mask","title":"Luvum - Pore reset mud mask","description":"A mud sheet mask that effectively cleanses and reduces the appearance of pores while repairing the skin condition. Infused with PHA ingredients to gently melt away accumulated dead skin cells and reveal smooth skin texture.\u003cbr\u003e \u003cbr\u003e Benefits:\u003cbr\u003e \u003cbr\u003e - Formulated with Sea-Silt Mud to purify pores condition to remove excessive sebum and impurities clogged in pores.\u003cbr\u003e - Passed Skin Irritation Test, suitable for sensitive skin.\u003cbr\u003e \u003cbr\u003e How to use:\u003cbr\u003e \u003cbr\u003e 1. Remove the white film and attach the mask to the face by aligning the eyes and nose of the upper area.\u003cbr\u003e 2. After attaching, remove the transparent film and adhere to the face contour.\u003cbr\u003e 3. In the same way, attach the lower part by aligning to the mouth, remove the transparent film, and adhere it tightly.\u003cbr\u003e 4. Remove the sheet after 15 to 20 minutes when you feel a tightening sensation, remove the sheet, but the drying time may vary depending on skin type and environment.\u003cbr\u003e 5. Remove residue by lightly washing with warm water or wiping away with cleansing water,\u003cbr\u003e \u003cbr\u003e \u003cbr\u003e Ingredients\u003cbr\u003e \u003cbr\u003e Water, Kaolin (200,000ppm), Butylene Glycol, Bentonite (34,000ppm), Polysorbate 80, 1,2-Hexanediol, Magnesium Aluminum Silicate, Charcoal Powder, Sea Silt, Erythritol, Xanthan Gum, Palmitic Acid, Gluconolactone, Stearic Acid, Arginine, Allantoin, Panthenol, Ethylhexylglycerin, Disodium EDTA, Citric Acid, White Willow Bark Extract, Ulmus Davidiana Root Extract, Pueraria Lobata Root Extract, Oenothera Biennis (Evening Primrose) Flower Extract, Pinus Palustris Leaf Extract, Tocopherol.\u003cbr\u003e \u003cbr\u003e What's in the box\u003cbr\u003e 1 x Pore reset Mud mask 16g","brand":"Luxe Loft","offers":[{"title":"Default Title","offer_id":47076355408064,"sku":"LLT10502NCRSS","price":100.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/9144\/3136\/files\/30428_Capture-2025-11-21-110558.png?v=1763719972"},{"product_id":"luvum-afterglow-yuja-gel-mask","title":"Luvum - Afterglow yuja gel mask","description":"Helps improve blemishes, freckles and skin imperfections for brighter-looking skin","brand":"Luxe Loft","offers":[{"title":"Default Title","offer_id":47076360814784,"sku":"LLT10504NCRSS","price":100.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/9144\/3136\/files\/30423_Capture-2025-11-21-105536.png?v=1763719991"},{"product_id":"luvum-pore-deep-cleansing-pad-box-of-10","title":"Luvum - Pore deep cleansing pad [Box of 10]","description":"A multi-functional gel-type sheet mask, designed to combat early signs of aging. This innovative mask targets four key areas: wrinkles, hydration, elasticity, and radiance. The synergistic effect of Phyto-collagen and the gel mask's moisturizing properties work together to revitalize your skin.\u003cbr\u003e \u003cbr\u003e It's no wonder Luvum quickly rose to the top 3 of Olive Young's face mask rankings upon its launch, demonstrating its superior quality and results.\u003cbr\u003e \u003cbr\u003e Exfoliates dead skin cells, clears sebum, and refines pores for smoother, refreshed skin.\u003cbr\u003e This powerful cleansing pad thoroughly removes foundation and impurities from pores, gently yet effectively eliminating makeup while achieving radiant skin in just one application.\u003cbr\u003e This cleansing pad is Low-irritation and making it suitable for sensitive skin and safe around the eyes\u003cbr\u003e \u003cbr\u003e How to use:\u003cbr\u003e \u003cbr\u003e Place your fingers between the two sides of the cotton pad and wipe around the large areas of your face, such as your forehead and cheeks, to gently cleanse.\u003cbr\u003e Using the smooth side of the pad, focus on area such as the eyes and lips to remove makeup.\u003cbr\u003e Using the embossed side, remove dead skin cells and whiteheads around the nose and chin in a rolling motion\u003cbr\u003e \u003cbr\u003e Ingredients\u003cbr\u003e \u003cbr\u003e Purified water, glycerin, sodium lauroyl glutamate, lauryl hydroxy sultaine, coco-betaine, disodium cocoamphodiacetate, potassium laureth phosphate, dipropylene glycol, sodium chloride, betaine, trehalose, sodium hyaluronate, panthenol, potassium cocoyl glycinate, Centella Asiatica callus extracellular vesicles, alpha-glucan oligosaccharides, lactobacillus, maltodextrin, yacon root juice, milk protein extract, milk extract, seawater, pine root extract, Virginia creeper water, salvia leaf extract, lemon balm leaf extract, burdock root extract\u003cbr\u003e \u003cbr\u003e What's in the box\u003cbr\u003e 1 x Pore deep cleansing pad 16g","brand":"Luxe Loft","offers":[{"title":"Default Title","offer_id":47076377264320,"sku":"LLT10506NCRSS","price":350.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/9144\/3136\/files\/30427_Capture-2025-11-21-110447.png?v=1763719976"},{"product_id":"luvum-calming-repair-cica-mask","title":"Luvum - Calming repair cica mask","description":"A multi-functional gel-type sheet mask which offers an intensive soothing effect to calm irritated skin with rich cica ingredients. Infused with 90% of Aloe Vera Leaf extract to offer deep moisturizing effect at the same time and helps smoothen skin texture to a translucent and dewy-looking skin.","brand":"Luxe Loft","offers":[{"title":"Default Title","offer_id":47076377395392,"sku":"LLT10503NCRSS","price":100.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/9144\/3136\/files\/30425_Capture-2025-11-21-105827.png?v=1763719986"},{"product_id":"luvum-slow-aging-phyto-collagen-gel-mask","title":"Luvum - Slow Aging Phyto Collagen gel mask","description":"A multi-functional gel-type sheet mask, designed to combat early signs of aging. This innovative mask targets four key areas: wrinkles, hydration, elasticity, and radiance. The synergistic effect of Phyto-collagen and the gel mask’s moisturizing properties work together to revitalize your skin.","brand":"Luxe Loft","offers":[{"title":"Default Title","offer_id":47076717199552,"sku":"LLT10505NCRSS","price":100.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/9144\/3136\/files\/30429_Capture-2025-11-21-110740.png?v=1763719966"},{"product_id":"luvum-green-ciyrus-vitamin-c-gel-mask","title":"Luvum - Green Ciyrus Vitamin C Gel Mask","description":"A multi-functional gel-type sheet mask enriched with Cheongyuja (Green Citrus) and Niacinamide to offer intensive brightening effects. This innovative mask harnesses the power of Cheongyuja with 7x more vitamin C than regular yuja. Infused with 12 essential multivitamins, the formula targets dark spots and uneven skin tone, delivering deep, lasting brightness rather than just a temporary glow.\u003cbr\u003e\r\n\u003cbr\u003e\r\nBenefits:\u003cbr\u003e\r\n\u003cbr\u003e\r\nFormulated with Niacinamide 20,000ppm which helps visibly even out skin tone and reduces the appearance of hyperpigmentation, dark spots, inhibit melanin production, effectively treating hidden dark spots and blemishes beneath the skin's surface.\u003cbr\u003e\r\nInfused with 12 types of multivitamins including retinol to condition the skin for a clearer, more revitalized appearance.\u003cbr\u003e\r\nFeatures a thin gel mask sheet that adheres seamlessly to the face, delivering rich nutrients to the skin.\u003cbr\u003e\r\n\u003cbr\u003e\r\nHow to use:\u003cbr\u003e\r\n\u003cbr\u003e\r\n1. After cleansing, prepare your skin with toner.\u003cbr\u003e\r\n2. Apply the mask sheet to your face, aligning the holes of the sheet to your eyes and mouth.\u003cbr\u003e\r\n3. Remove the sheet after 40 minutes.\u003cbr\u003e\r\n4. Pat the remaining essence into the skin.\u003cbr\u003e\r\n\u003cbr\u003e\r\nWhat's in the box\u003cbr\u003e\r\n5 x Green Citrus Vitamin C Gel Mask","brand":"Luxe Loft","offers":[{"title":"Default Title","offer_id":47078763462848,"sku":"LLT10575ASDSS","price":100.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/9144\/3136\/files\/30426_Capture-2025-11-21-110227.png?v=1763719980"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/9144\/3136\/collections\/Luvum_eab192b9-0266-4ce3-803a-3e5324a4c3fa.png?v=1764828879","url":"https:\/\/eggbeauty.co.za\/collections\/luvum.oembed","provider":"Egg Beauty Store","version":"1.0","type":"link"}